Blackhawk Uniform launch video. Produced by Douglas Sheppard.
'Blackhawk' Uniform Unveil Campaign
In collaboration with Adidas, we unveiled a new 'Blackhawk' strategy uniform for Kansas Football. We targeted the reveal for a week prior to debuting them on the field. The social campaign ended with over 3M impressions, $30K+ merchandise sold in the first 24 hours, and a handful of the highest performing posts in the history of Kansas Football.
